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YUICHI TOYAMA EYEWEAR

UCHI TOYAMA. EYEWEAR MALAYSIA

YUICHI TOYAMA

YUICHI TOYAMA eyewear, which combines traditional craftsmanship with creative design, currently sets the norm for ‘new made-in-Japan’ excellence. This eyewear is now available in Malaya Optical Subang.

YUICHI TOYAMA is the name of the designer who created it all as well as a brand. He approaches his work with the idea of fusing innovative design with conventional expertise. His eyewear exhibits a distinctively Japanese style that embraces the blending of contrasts to highlight the understated elegance and classic beauty of eyeglasses as a daily accessory.

By approaching his work in this manner, as a result, he produces designs that are constantly original and suit the needs of the client.

YUICHI TOYAMA EYEWEAR
YUICHI TOYAMA EYEWEAR

Concept: Neutral
Pure design with structural attractiveness. Yuichi Toyama Eyewear is simple but distinctive, expressing uniqueness without following trends.

Philosophy: Neutral Tradition and Innovation.

Today’s benchmark for “new made-in-Japan” excellence is set by YUICHI TOYAMA, which combines new latest design with traditional craftsmanship.

YUICHI TOYAMA. is both a brand and a person: the name of the designer who created it all.
All things considered, he follows a concept of combining ancient talents with the new design.


His eyewear symbolised a distinctly Japanese approach, which isn’t hesitant to blend contrasts to highlight the simple elegance and ageless beauty of eyeglasses as an everyday object. He creates frames based on five guiding principles: look, think, draw, make, and break.

Working in this manner, he produces designs that are continually original and consciously aware of the customer.

This year celebrates Yuichi’s 25th anniversary as an eyewear designer. To celebrate the brand’s quarter-century anniversary, it has changed its name to fully realise its potential in offering innovative, timeless products based on an incredible experience and the best Japanese quality.

YUICHI TOYAMA EYEWEAR

Yuichi Toyama is profoundly affected by the history of eyewear. His design combines classic structural and colour aesthetics with current eyewear decor. This is the solid foundation from which he builds the new collections. To find out more, visit us at Malaya Optical Subang.